Market Forecast: STB market expected to be worth $20bn by 2028

set top box market

Global STB Market

Despite the proliferation of smart TVs, the market for set-top boxes is still growing and a report from Global Market Insights (GMI) forecasts that STBs will expand again (after the pandemic saw reduced sales and installations) in many regions and the market will be worth $20 billion (€17.7bn) by 2028.

Supply and demand

The pandemic saw the much-reported shortage of silicon which impacted the supply of System-on-a-chip technology which has had an adverse effect on the supply chain.


“Europe’s set-top box market is growing recognised by the increasing use of technology in the entertainment sector. The key players, such as Advanced Digital Broadcast, Amino Technologies, and Technicolor SA, are focusing on partnership to enhance their service offerings.


For instance, in December 2020, RealVNC and Technicolor Connected Home announced a joint initiative to provide Network Service Providers (NSPs) and Android TV STBs and their comprehensive remote support for Android TV CPE customers. The connected TV solution from RealNVC allows NSP Customer Service Representatives (CSRs) and installation engineers to remotely view, control & diagnose the Android TV CPEs,” notes GMI’s report.


Source: Advanced Television 



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